3D ARCHITECTURAL MODELLING AS A TOOL FORHISTORICAL RECONSTRUCTION: THE VIRTUAL REVIVAL OF THE “BALKAN” INSURANCE COMPANY BUILDING ON TARGOVSKA STREET IN SOFIA
Études balkaniques (Sofia) 2026, N 2, pp. 367-390
DOI: https://doi.org/10.62761/645.EB.LXII2.05
Miglena RAYKOVSKA 
Institute of Information and Communication Technologies – Bulgarian Academy of Sciences
Centre of Excellence in Informatics and Information and Communication Technologies, Bulgaria
E-mail: miglena.raykovska@gmail.com
Institute of Information and Communication Technologies – Bulgarian Academy of Sciences, Bulgaria
E-mail: nikolaypetkov85@gmail.com
Vladimir KOLEV
University of Architecture, Civil Engineering and Geodesy, Bulgaria
E-mail: vavakolev@gmail.com
Ivaylo NACHEV
Institute of Balkan Studies & Centre of Thracology – Bulgarian Academy of Sciences, Bulgaria
E-mail: nachev@balkanstudies.bg
Daniel IVANOV
Regional History Museum – Sofia, Bulgaria
E-mail: daniel_ivanov1979@abv.bg
Abstract: This paper explores the potential of 3D architectural modelling and digital visualization as contemporary tools for historical reconstruction of lost cultural heritage. By using authentic and systematically organized archival materials, the study recreates lost elements of Sofia’s urban and architectural past. The focus is placed on the digital reconstruction of the “Balkan” insurance company building from the now-vanished Targovska Street – once a major commercial and social artery of the city. Through 3D modelling, characteristic architectural details have been reconstructed and presented within an interactive virtual environment, allowing new forms of engagement with cultural heritage. The project demonstrates how digital technologies can support the preservation of historical memory, enhance interdisciplinary research in urban history, and create innovative opportunities for education, cultural dissemination, and heritage interpretation.
Keywords: 3D architectural modelling, digital heritage, historical reconstruction, urban memory, Sofia